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Wednesday, 14 September 2011

IDC: Apple IPad Grabbed 68.3% Worldwide Market Share In Q211

Worldwide media tablet shipments in the second quarter were driven by continued robust demand for Apple's iPad 2, which saw shipments reach 9.3 million units, representing a 68.3% share of the worldwide market (up from 65.7% the previous quarter). Research in Motion entered the media tablet market in 2Q11 with its PlayBook product, grabbing a 4.9% share of the market. Apple's strength and RIM's entrance meant bad news for Android-based media tablets, which saw its collective share slip to 26.8%, down from 34.0% the previous quarter.Looking forward to the second half of 2011, IDC expects Android to cede additional market share in 3Q11 (dropping to 23%)

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