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Sunday, 27 June 2010

Apple iPad Trademark Battle In China A Strong Counter Attack

Apple iPad trademark battle in China a strong counter attack. In our report "iPad into China triple gate", the Apple (Apple) accelerated its pace Apple A1185 Battery of grabbing the Chinese iPad trademark. May 14, threatened from Proview International (00334.HK) bought in Shenzhen City of China iPad trademark Dragon Brothers ("the dragon brothers") Xiao-Long Wu, general manager, received an Apple notice. In which Apple said, including the Proview International, Shenzhen Proview Proview Group, including the company agreed to sell and transfer registration number 1590557 and 1682310 of the trade mark (China iPad TM), Apple has trademark rights of the transferee China iPad .

Apple pointed out that if the purchase of the Chinese dragon brother iPad trademark, it must bear the risk of the purchase. Because the purchase will be subject to Apple's restrictions on the rights and interests of priority, dragon brother up in trust holds iPad trademark of Apple, and dragon brothers may be involved with Apple's legal dispute ensued . In addition, lawyers representing the Proview Shenzhen, also denied any brothers with the dragon on the sale talks mark the Chinese iPad.

Apple's Embarrassing

"Last year, Apple bought the Proview Taiwan iPad trademark, in fact, China has also bought the trademark iPad." Apple's legal representatives in mainland China Guangdong Jiangshan Hong Zhang Guozhi law firm yesterday on the "First Financial Daily" said that as the trademark transfer process takes time, and Shenzhen Proview would want to be a little more money, so the Chinese iPad trademarks not transfer successfully to this day, "Shenzhen Proview not say no to sell."

Zhang Guozhi that Proview Proview International and Shenzhen, the boss of all Yang Rong Shan, China had said it would sell Apple iPad trademark, how there may be counter-mouth. However, Zhang Guozhi has not Apple and the only crown case in Hong Kong by Hong Kong companies, and Apple iPad products exist in China, the appearance of any response infringement issues, only said he was unaware of. The Apple China Mobile Media Leader from May 11 start, it has been in a shutdown state, no one answered the company phone.

For Apple and Zhang Guozhi relatively vague statement, Xiao-Long Wu pointed out that if Apple has trademark in China iPad buy, no need to give their notices, "The purpose of this notice, is that I do not want to buy Chinese iPad mark, otherwise a lot of trouble. "

Xiao-Long Wu also said that he is the only crown in the middle of Shenzhen Shan Yang Dell Inspiron 6000 Battery Rong expressed the wish to purchase will mark China's iPad also sent to relevant e-mail Yang Rong Mountain, just outside the travel Yang Rong Mountain recently, we have not touch on.

Proview Dilemma

"At the time the agreement was very vague, Apple's own that has bought the trademark in China iPad." Proview Shenzhen, a mid-level on the newspaper that he had only Proview Hong Kong company signed with Apple to sell Taiwan iPad trademark agreement Now China iPad is already mortgaged to the Shenzhen Trademark Minsheng Bank. Although Proview Shenzhen China iPad trademark can be sold, but the gains should be used to repay bank debt.

May 14th, Proview International bulletin said the court would sell the company a wholly owned subsidiary of Ningbo assets rose sharply, the company will be held on 13 May, 15 and 27 and rose sharply asset auction proceeds will be used in debt. Proview International Chairman of the Board, Chief Executive Officer Yang Rong mountain at the announcement, also said that overseas orders greatly reduced, affecting the company's supply chain movements, as well as the relationship between the company and the creditors.

The information above shows, Proview International present an awkward position, fund shortage. The reason why the Chinese took place with Apple iPad trademark dispute case, apparently also hopes to mark China's iPad more money selling point.

"China iPad trademark ownership is not clear, dragon brothers still grab the opportunity." Guangdong Chun Yan Liu Hui law firm partners counsel pointed out that although Hong Kong companies and Shenzhen Proview Proview Proview Group is affiliated with the company, or even three the company's legal representative are also Yang Rong mountain, but Hong Kong has no right Proview Proview Shenzhen sale of assets, including China iPad trademark. Because the company has assets Proview Shenzhen independence, its foreign debt not the same, on the debt have to repay obligations. If there is no commission Shenzhen Proview Proview dispose of their assets in Hong Kong, Hong Kong had no right Proview Proview disposal of assets of the Company in Shenzhen, including China iPad trademark. The middle also confirmed Proview Shenzhen, Shenzhen Proview does not yet decided what price to sell the Apple trademark in China iPad.

Clearly such a result, preparations are in full swing into China's Apple iPad is not good Dell Inspiron 8000 Battery news. May 12, General Manager Lu Yimin, China Unicom and China Mobile chairman and CEO Wang both said at the shareholders meeting, company is negotiating with Apple to explore the iPad development possibilities.

However, soon into the face of China's iPad trouble does not stop there.

"Even if Apple won the Chinese iPad trademark smooth, but the iPad into China, there is the risk of design patents." Shenzhen Trade Promotion Counsel, Bao'an District, Shenzhen, deputy director of business assistance centers Shao-Po newspaper yesterday said on the Dragons in last year June has been to the State Intellectual Property Office for two flat-panel TV design patents, the basic similarity of their appearance and iPad. Therefore, Apple sales and production in China look similar iPad tablet PCs, will be regarded as infringement. "IPad Apple should address this potential risk, do not rush to enter the Chinese market."

For the iPad, Apple's decision to substantially limit duly authorized distributors and retailers may want to minimize the maximum limit the profits of these partners. To get the right iPad sales, dealers need to follow strict protocols.

Agreement really strict. Any formally approved as an official distributor of products not listed on the exchange before; only the Apple store to display advertisements and information listed on the iPad. That is, dealers who can not talk, demonstration, book iPad, or they can not store or mail iPad online sales. Dealers must be face to face with customers. There is no doubt that Apple's exclusive network marketing online store again.

However, due to customer interest and questions on the iPad, some retailers decided to iPad momentum. Look, Belgium, although have to wait for June to get iPad, but MediaMarket HP pavilion ze4400 Battery shopping mall has demonstrated a prototype.



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